Appstle℠  was founded in 2021, by an Apple-Siri Engineer, and an-ex-BCG consultant. It is headquartered in Sillicon Valley (Sunnyvale, California), with offices in British Columbia ( Canada ) and South Asia.

Meet Our Founders

Rakshithaa (Ria) Mahesh

Co-founder and CEO |

Ria is a hard core business strategist. What drew Ria to e-commerce, and specifically to solving the pain points of merchants in this industry, is the human element. She found customer behavior extremely fascinating, and from there, got drawn to working on some of the most significant E-commerce solutions that sellers need. 

Ria splits her time between Sunnyvale, California (where Appstle℠ HQ is located), and British Columbia (where Appstle’s business office is located) 

Hemant Purswani

Co-founder and CTO |

Hemant is a coder by heart, soul, and mind! What drew Hemant to e-commerce is its relative nascency, which makes it an ocean full of interesting software related problems to crack and solve. He is driven by the need to provide the most robust and long term viable tech solutions to merchants, so that they can focus on what matters the most – growing their business.

Hemant is based in Sunnyvale, California (where Appstle℠ HQ is located).

Mission Statement and Message From CEO

“Appstle’s main motto is to offer our merchants ‘compelling apps at compelling prices’. Having a strong e-commerce presence is no longer an optional feather in one’s cap, but a key necessity to run a successful business. This applies to businesses of all sizes, across all geographies. But still, to this day, most solutions and functionalities that make multi-billion dollar e-commerce giants stand out, are not available to other merchants. They are either too expensive, or come with significant flaws and compromises.

Appstle builds robust solutions that solve strategic pain points of our merchant partners, and enable them to have a successful e-commerce journey. We do this at compelling and tiered price points, to meet the needs of all our merchants, from small businesses to large enterprises. Our lean and vigorously focused business model allows us to do this!”

Ria Mahesh

Brand Deck

Customer (e-commerce merchant) Growth Rate


As on April 2023

Nov 2021 - Apr 2023

15,000+ (and growing by the hour) merchant partners who trust us to help them win the e-commerce game.

** The founders would like to specially thank our highly talented and entrepreneurial product development team, and our extremely dedicated and passionate product and customer support team, for making this success possible.

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