October 2024

Today, eCommerce consumers are always fishing for exciting deals. One effective marketing tactic brands are adopting is offering product bundles or sets. Bundles help increase average order value (AOV), enhance inventory management, boost customer satisfaction, and increase sales. However, few brands succeed with bundles. One such brand is Gunner Kennels, a pet supply eCommerce store. […]

Bundles are an attractive marketing tactic for eCommerce stores.  Not only do they increase the average order value (AOV), bundles also help with inventory management, increase customer satisfaction, and drive more sales. But even though you may have great bundles to offer, you will have to come up with the right strategies to ensure the

Product bundles are popular amongst consumers. Bundles offer discounts and convenience among other benefits to customers. For eCommerce retailers, product bundles help increase average order value (AOV), improve brand loyalty, and inventory management. There are different types of product bundles. In this blog, we focus on one type — variant product bundles. You’ll learn how