February 2023

Appstle | Why Should Shopify Businesses Use Affiliate Marketing to Increase Sales?

Why Should Shopify Businesses Use Affiliate Marketing to Increase Sales?

Competition in the eCommerce space is increasing by the minute! And enticing shoppers to make an actual purchase is tough as it is. Added to that, costs of customer acquisition are also increasing by large margins. Source The high costs of customer acquisition have forced marketers to diversify their sources. That is why it is

Why Should Shopify Businesses Use Affiliate Marketing to Increase Sales? Read More »

Appstle | How To Increase Customer Loyalty Among Millennials?

How To Increase Customer Loyalty Among Millennials?

Learn how to keep your millennial customers coming back to your Shopify store. The eCommerce market caters to at least four generations of consumers, if not more.  And each of these groups has different shopping preferences.  Typically, Gen Z and millennials are more hooked to finding products on social media, via internet searches and apps;

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Appstle | 7 Best Ecommerce Subscriptions Platforms (2023)

7 Best Ecommerce Subscriptions Platforms (2023)

Thinking of starting a subscription model for your business? Here is a list of the best eCommerce subscriptions platforms.  Did you know that subscription-based eCommerce brands grew their overall customer base by 31% in 2021 alone? The global eCommerce subscription market size is expected to grow to a whopping $904.2 billion industry by 2026.  The

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