December 2023

Appstle | Best Practices For Subscription Customer Portal to Increase Subscription Conversions

Best Practices For Subscription Customer Portal to Increase Subscription Conversions

The best eCommerce subscriptions allow customers to hold the reins. And that’s one of the biggest reasons these subscriptions succeed. Well-designed subscription plans allow customers to take control — for instance, modify delivery dates, change products, swap deliveries, pause deliveries, change payment methods, etc. Conversely, subscription plans that do not provide freedom, flexibility, and control […]

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Appstle | A Complete Guide On Multi-Brand Loyalty Programs

A Complete Guide On Multi-Brand Loyalty Programs

Learn how to achieve success with your multi-brand loyalty program.  Ecommerce brands often struggle to keep customers engaged in their loyalty programs.  With hundreds of loyalty programs vying for customers’ attention, it’s easy for customers to get distracted, bored, or simply stop finding value in your program, because other loyalty programs may be better than

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Appstle | A Complete Guide To Paid Loyalty Programs For ECommerce (2024)

A Complete Guide To Paid Loyalty Programs For ECommerce (2024)

It’s that time of the year again. Customers are mostly done with their year-end and festive season shopping. For retailers, this indicates a period of lull in the coming weeks. That means, it’s time to focus on building and implementing strategies to increase customer lifetime value (CLTV) for continued business. This guide focuses on one

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Appstle | Everything You Need To Know About The eCommerce Tiered Subscription Model

Everything You Need To Know About The eCommerce Tiered Subscription Model

The eCommerce space has noticed an uptick in subscriptions all through 2023. Ecommerce brands across industries — from grocery to fashion to liquor — are offering subscriptions to enhance customers’ shopping experience. Within subscriptions, there’s one model that retailers are talking about a lot — the tiered subscription model. If you want to learn about

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Appstle | How to Launch a Build a Box Subscription on Your Shopify Store

How to Launch a Build a Box Subscription on Your Shopify Store

This year alone, the subscription market has seen an impressive surge, with a 41% increase in subscription sales, with the global subscription industry poised to reach $2 trillion by 2025.  Amidst this growing wave, one model that stands out for its versatility and customer appeal is the ‘build-a-box’ subscription.  In this blog, we delve into

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Appstle | Customer Retention vs Customer Acquisition for eCommerce - What to Focus On

Customer Retention vs Customer Acquisition for eCommerce – What to Focus On

There’s a crucial decision that every eCommerce business has to make — should they direct their efforts toward expanding their customer base or focus on relationships with their existing customers?  Scaling an ecommerce brand comes with the challenge of finding a balance between customer acquisition and retention.  Many eCommerce brands find themselves going all in

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