December 2024

Appstle | Tata 1mg Health And Wellness Product Bundling Strategy Breakdown (Tips for Shopify)

Tata 1mg Health And Wellness Product Bundling Strategy Breakdown (Tips for Shopify)

Product bundles have proven to be profitable for eCommerce brands across industries. Many health and wellness brands are offering attractive bundles. That’s because bundles help increase the average order value (AOV), increase customer satisfaction, and boost sales. However, even if you create attractive health and wellness product bundles, you will have to come up with […]

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Appstle | Adidas Customer Loyalty Program Breakdown And Lessons For Shopify Stores

Adidas Customer Loyalty Program Breakdown And Lessons For Shopify Stores

Discounts. Reward points. Free shipping. In the hyper competitive space of loyalty programs, every brand is trying to steal customers’ attention. However, rewards and discounts may not be enough to impress today’s customers to stay loyal in the long run. So what is it that Shopify customer loyalty programs can offer to hook customers for

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Appstle | What Is Subscription Fatigue And How To Reduce It For Your Ecommerce Businesses

What Is Subscription Fatigue And How To Reduce It For Your Ecommerce Businesses

Whether it’s grocery, automobile, airlines, or live streaming – there are multiple subscription options available for all kinds of products and services. Moreover, consumers took to the subscription boom and have signed up to more subscriptions than they can manage. This overdose can cause subscription fatigue. Subscribers get bored or tired of subscription plans. And

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Appstle | HelloFresh Food Subscription Box Model Breakdown and Tips for Shopify

HelloFresh Food Subscription Box Model Breakdown and Tips for Shopify

Food subscription boxes have almost become a necessity for many people, especially those in urban cities. For customers, food and grocery subscription boxes are convenient, cost-efficient, and hassle-free. For brands, the subscription model provides stability, predictable revenue, and long-term customers. But even though there are so many food subscription options in the market, there are

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Appstle | A Guide To Cancellation Flows To Reduce Subscription And Membership Churn

A Guide To Cancellation Flows To Reduce Subscription And Membership Churn

Your subscription and membership plans can succeed only if you are able to retain subscribers year after year. A high churn rate would mean loss of revenue and an increase in new customer acquisition costs. Both these aren’t good for any subscription business. However, not all subscribers who intend to cancel actually go through the

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Appstle | A Complete Guide On Shopify Curated Subscription Boxes

A Complete Guide On Shopify Curated Subscription Boxes

Imagine you sign up for a curated subscription box from your favorite cosmetics brand. You receive a box of products on a designated date every month. And even though it’s a curated subscription (surprise products), all the items in your boxes match your taste, needs, and are personalized to your likes. Personalized subscription boxes have

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