marketing strategies

Appstle | How to Increase Your Customer Retention Through Recurring Billing

How to Increase Your Customer Retention Through Recurring Billing

Due to continued growth in the eCommerce market and subscription businesses, saturation is at an all-time high. Customer retention is key to a successful business in a saturated market. So how can we improve customer retention? Well, it could be from the perspective of the product. You can use it to build product engagement. Product […]

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Appstle | 7 Types Of Pricing Strategies To Boost Subscriptions And Memberships Sales For Your Shopify Stores

7 Types Of Pricing Strategies To Boost Subscriptions And Memberships Sales For Your Shopify Stores

If you run a memberships or subscriptions model for eCommerce, you know how beneficial it can be for your business. To list a few benefits: a consistent revenue stream, customer retention & low cost of customer acquisition (CAC), better inventory management, greater opportunities for customer engagement, etc. However, there’s one more thing you would’ve figured

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Appstle | How to Measure The Success of Your Ecommerce Member Programs?

How to Measure The Success of Your Ecommerce Member Programs?

Lesson 4: Ecommerce memberships masterclass with Appstle Every E-commerce business requires many different strategies for it to be successful. And these strategies need consistent attention. They’re not a one-time activity.  Ecommerce memberships strategy is no different. It should not be treated as a one-off effort. To make your ecommerce memberships on Shopify reap the maximum

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